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Memes to Movements : How the World's Most Viral Media Is Changing Social Protest and Power Food & Drink Bloom demonstrates thatBook Title: Memes To Movements H ISBN: 9780807056585 By Author(s): AN XIAO MINA By Publisher: RANDOM HOUSE US Format: HC A global exploration of internet memes as agents of pop culture, politics, protest, and propaganda on and offline, and how they will save or destroy us all. Memes are the street art of the social web. Using social media driven movements as her guide, technologist and digital media scholar An Xiao Mina unpacks the mechanics of memes